How I can save money on print? - Size matters!

Quality with cost savings

When you’re looking for ways to save without compromising quality, we always have ideas. It’s such a frequent line of conversation with our clients, in fact, that we decided to write a multi-part blog series about it. You can always rely on us to help you make cost-savings decisions with each project you bring our way, but we also hope you find these tips and tricks helpful in the meantime.

This week: size matters

If you’ve ever printed two half-sheet sized flyers on your printer at work or at home in order to save paper, you are familiar with how size can impact your print volume. It works in a similar manner in commercial printing. Today we will explore this further, in terms of how the size of your piece can affect its cost.

Things we have to consider:

• How many pieces can fit on a press sheet, as determined by the next two factors.
• If the piece bleeds, or has color that extends outside the piece’s dimensions so that when we trim it, the color runs to the edge rather than having a white border.
• How much “gutter”, or space, we need in between each item on the sheet in order to trim it appropriately.

What does this mean to you? Essentially, if you’re working on a 6x9 postcard, you could save considerably just by shrinking it just a half inch to 5.5x8.5 because this doubles the amount of postcards we can fit on a press sheet, using less paper. It’s simple tweaks like this that can make a big difference. Ask us today how you can save money with a few minor adjustments to your next project.